Technical SEO & Site Performance

For sites that are built but not showing up in search, or losing visitors to slow load times

Metadata, structured data, sitemaps, and Core Web Vitals — the technical foundation search engines actually reward, built into the codebase instead of bolted on after launch.

Most SEO problems on a custom-built site aren't content problems, they're technical ones: missing or duplicated metadata, no sitemap, slow page loads, or a JavaScript-heavy build search engines can't properly index. I fix the technical foundation — the part that's actually code — so the content you already have has a real chance of ranking.

What's Included

Metadata, Open Graph, and structured data (schema.org) implementation

Sitemap and robots.txt configuration

Core Web Vitals and page-speed optimization

Fixing indexing issues — broken canonicals, duplicate content, render-blocking JS

Is This a Fit?

Good Fit

  • Your site is built but isn't showing up in search the way it should
  • You need the technical SEO foundation done right, not a content or keyword strategy
  • Page speed or Core Web Vitals are hurting rankings and conversions both

Not a Fit

  • You're looking for content writing, keyword research, or link-building services
  • Your site's core issue is a lack of content, not a technical one

Engagement Options

Fixed-Scope Project

Defined deliverable, defined timeline

We agree on scope, timeline, and cost upfront based on a discovery call. Best when you already know what you need built.

Good for: MVPs, new features, defined migrations

Ongoing Contract

Continuous development capacity

I work as an extension of your team on a recurring basis — new features, fixes, and iteration as priorities shift.

Good for: products already live, growing roadmaps

Retainer

Recurring technical capacity

A recurring block of time for ongoing development, technical improvements, or SEO work — without re-scoping a new project every time something comes up.

Good for: products already live, ongoing SEO work, growing roadmaps

Common Questions

Do you handle content strategy and keyword research too?

No — this is specifically the technical side: making sure search engines can properly crawl, index, and understand a site that's already built. Content and keyword strategy are a different skill set, and I'd rather be upfront about that than oversell it.

Can this be part of a new build, or only for existing sites?

Both — technical SEO is far cheaper to build in from the start than to retrofit later, so it's often bundled into full-stack builds. For an existing site, it starts with an audit to find what's actually costing you visibility.

Think This Is the Right Fit?

Book a discovery call and we'll figure out the scope, timeline, and engagement model together.

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